#12. Cover Letters – Don’t send a picture of Nic Cage instead…Blogs
#12. Cover Letters - Don't send a picture of Nic Cage instead…
It's true. An excited young candidate once sent this picture to a potential employer as their cover letter by mistake.
Don't do that. Here are a few things to think about before you put together that perfect cover letter hidden away in your brain. Remember that your cover letter demonstrates your writing style and can often show an employer even more about your personality than your CV can. Don't be a robot. Remain polite, professional and formal throughout but be sure to let some of your personality shine through. They may read hundreds of cover letters a day and you've got to make yours jump out at them and ensure they read your CV. Don't try to be overly eloquently though - it can make you appear false and seem like you'r e trying to fill space. You should ensure that you're tailoring your Cover Letter to the role and company. Employers can see quite clearly when you've done a cut and paste job. Keep it concise though, you're not writing an essay. You might be fleshing out your CV but try and think of your cover letter as the Starter Course in your meal. It's not designed to make you full up, just to make you want more. Try not to use the buzzwords and metaphors that everyone uses. Older advice used to suggest these things over and over again, but as you can imagine, now that everyone is doing this, it doesn't set you apart in the slightest and will often seem wholly unoriginal. Think outside the box and don't use other people's words, we're sure you could do better anyway! Finally make sure the letter has structure - something like this: Intro Why Me? Why You? Conclusion An unstructured cover letter will leave potential employers cold and could stop them reading your excellently prepared CV.
Next Week: #13. Social Media - It's not always your friend.
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