BMW Aftersales Customer Service (Parts Adviser) Apprenticeship - Harwoods Basingstoke - Intermediate (Level 2)


BMW Group Academy

Training Provider:


Weekly wage £166.00 to £348.80
40.0 hours per week Shifts TBC.
duration: 12 months
start: 18 May 2020
Intermediate (Level 2)
Customer service practitioner (apprenticeship standard)
26 April 2020 (application closing date)
We are currently recruiting for an after-sales customer service parts adviser apprentice. The successful applicant will have the opportunity to work with one of the world's most prestigious and technologically advanced car manufacturers.


You will be working in a busy BMW/MINI Parts department.

Parts Adviser specific duties would include:

  • Interaction with both trade and retail customers - you will be working with customers on a daily basis both over the phone and face-to-face, to provide them with information and to sell them parts and accessories
  • Stock - this includes stock control and checks, as well as being responsible for ordering parts stock to be delivered at required times
  • Computer systems - you will work on specialised computer systems, including computerised stock management systems and parts identification programmes
  • Vehicle service / sales support - you will support other departments within the BMW retailer, including workshop staff, to ensure they function effectively

Future Prospects

  • On successful completion of the apprenticeship, you will be a qualified parts adviser, You will also gain a level 2 customer service practitioner
  • Following this, there are various opportunities for progression within the retailer

Reality Check

All Aftersales Customer Service (Parts Advisor) apprentices attend the BMW Group Academy UK in Berkshire for their off-the-job training

The apprenticeship will have a strong focus on the retail environment and the high customer service expectations of BMW & MINI customers, as well as Service Advisor specific training.

  • The training takes place over a 12-month period at the BMW Group Academy and has been designed to suit both Parts and Service Adviser roles
  • During the time spent at your BMW Retailer, a mentor will be allocated to oversee the work-based learning programme
  • A BMW representative will also visit on a 12 weekly basis to set performance targets and ensure any development needs are being met

Skills Required

  • Interest in the automotive industry
  • Good communication and organisational skills
  • Able to work effectively as part of a team in a busy parts department
  • Having the capability to follow instructions and work individually

Qualities Required

Successful applicants must demonstrate the following:

  • Enthusiasm for excellent customer service
  • Be honest and trustworthy with a willingness to learn
  • Have a positive attitude and work ethic, with high level of professionalism to represent the BMW/MINI brand

Qualifications Required

Applicants are required to have, or predicted to obtain, GCSE Grade A*-C / 9-4 (or equivalent) in the following subjects:

  • English
  • Maths
  • ICT (or one other subject if candidate did not take ICT)

Training Provided

While the programme will focus around customer service skills, also embedded within the seven weeks training will include the current certification training courses for the Parts Adviser role.

Additional technical and product awareness training will also be included.

Qualifications to be achieved:

  • Level 2 Customer Service Practitioner
  • Parts Advisor Certification
  • Functional skills if required 
Register interest